The next advert is another "hilarious" football-related one. A voiceover asks if you've just spent 90 minutes watching grown men fall over and then suggests "watch real men stand up". The "real men" in question would be four straight white male comedians. Yes that's the choice - watch men playing sport or watch men doing comedy. Two classic professions where it's ridiculously difficult for women to get a look-in.
When can we watch "real women" actually "standing up"? I'll be doing some shows during the World Cup for people who want a real alternative to football. Watch this space.